RADIO ADVERTISING
Put your message inside WIDL's classic-rock programming with an on-air schedule built around the audience you want to reach.
ADVERTISE WITH WIDL 92.1 FM
GET HEARD.
GET REMEMBERED.
Put your business in front of Thumb listeners with a campaign built around classic rock, local high school sports, streaming and digital.
Ways to reach listeners
BUILD A CAMPAIGN.
Start with radio, add sports or digital, or talk with our local media team about a broader print, radio and digital plan.
FRIDAY NIGHT
Ask about sponsorship opportunities around Let's Talk Sports, the Game of the Week pregame and WIDL's live high school coverage.
BEYOND THE DIAL
Extend your campaign with WIDL website placements and digital exposure alongside the station's online listening experience.
RADIO + PRINT + DIGITAL
Need more than radio? Our local media team can help connect your message across print, radio and digital opportunities.
Official team broadcasts
PUT YOUR BUSINESS
IN THE GAME.
Become a WIDL sports sponsor and hear your company's commercial during official broadcasts of some of Michigan's biggest teams.
PRO FOOTBALLDETROIT LIONS
Reach football fans with your commercial during WIDL's official Detroit Lions broadcasts.
PRO BASKETBALLDETROIT PISTONS
Put your business in the broadcast during official Detroit Pistons games on WIDL.
PRO BASEBALLDETROIT TIGERS
Keep your company in front of baseball fans during WIDL's official Detroit Tigers broadcasts.
PRO HOCKEYDETROIT RED WINGS
Hear your commercial alongside WIDL's official Detroit Red Wings game broadcasts.
COLLEGE FOOTBALLMICHIGAN FOOTBALL
Reach Wolverines fans during WIDL's official University of Michigan football broadcasts.
COLLEGE BASKETBALLMICHIGAN BASKETBALL
Put your commercial in the action during WIDL's official University of Michigan basketball broadcasts.
YOUR COMMERCIAL. THEIR GAME.Ask about season-long and game-by-game sponsorship opportunities.
Become a Sports Sponsor
WIDL SPORTS
OWN
FRIDAY NIGHT.
WIDL's Friday sports block begins with Let's Talk Sports at 5:30 p.m., followed by the Game of the Week pregame at 6:30 and kickoff at 7. Ask how your business can be part of the coverage.
Ask About Sports Sponsorships
92.1 WIDL / FRIDAY NIGHT
5:30 P.M.LET'S TALK SPORTS
6:30 P.M.PREGAME
7 P.M.GAME OF THE WEEK
LOCAL TEAMS. LOCAL FANS. LOCAL RADIO.
Keep it simple
LET'S TALK ABOUT YOUR GOAL.
Tell us what you want customers to know, who you want to reach and when you want the campaign to run.
01TELL US THE GOAL
Promote an event, build awareness, drive traffic or keep your business top of mind.
02CHOOSE THE MIX
Radio, sports, digital or a broader local media campaign.
03GET ON THE AIR
Contact our team and we'll help you take the next step.
Request a media plan
TELL US THE GOAL.
WE'LL BUILD THE PLAN.
No commitment. Tell us what you want to promote, who you want to reach and when you want to run. A member of our local sales team will follow up with options.
01YOU TELL US THE GOAL
What are you promoting and what do you want the campaign to accomplish?
02WE BUILD OPTIONS
We'll recommend a mix of radio, sports, digital and print opportunities around your audience and budget.
03A LOCAL REP FOLLOWS UP
No automated sales maze. Someone from the WIDL team will contact you directly.
Ready to make some noise?
